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Advertising & marketing industry News

Advertising & marketing industry - Essential News is your daily digest curating the most insightful news hand-picked by top trusted experts in the industry.

Top news of the week: 23.03.2022.

#marketing
#data
#contentmarketing
#B2Bmarketing
#dataquality
#7wData
#MarketersOnTheMove
#ElevateB2B
#hospitality
#AI

Advertising & Marketing Industry

@NealSchaffer shared
On Mar 23, 2022
8 Fun & Engaging Content Marketing Trends In Hospitality via @sejournal, @ADiSilvestro #contentmarketing https://t.co/0TBkSElSZg
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8 Fun & Engaging Content Marketing Trends In Hospitality

8 Fun & Engaging Content Marketing Trends In Hospitality

The hospitality industry is bouncing back. Use these 8 tips to maximize revenue and increase customer retention and satisfaction.

@jeffsheehan shared
On Mar 17, 2022
Five Things You Need To Know About Content-Led Marketing In 2022 By Belinda Barker @BSBMedia Via @wnip https://t.co/baYCo2n7V6 #marketing #contentmarketing
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Five things you need to know about content-led marketing in 2022

Five things you need to know about content-led marketing in 2022

5 things to consider when working with advertising partners on content-led marketing campaigns Every year, the World Media Group releases its Global Content Marketing Futures survey, a ...

@jeffsheehan shared
On Mar 21, 2022
7 Online Marketing Trends To Hop Onto This 2022 By Ben Williams Via @AboutMcr https://t.co/AiuFlCWrbD #marketing #videomarketing
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7 Online Marketing Trends To Hop Onto This 2022

7 Online Marketing Trends To Hop Onto This 2022

Marketing trends come and go as businesses attempt to use new technology and react to market changes. Attention-grabbing contents aren’t enough anymore as brands must then connect ...

@jeffsheehan shared
On Mar 22, 2022
Are Lead Generation Days Over For B2B Marketers? By Chitra Iyer @LetsTalkMarTech Via @cmswire https://t.co/Zygr9l14nW #marketing #leadgen #B2Bmarketing
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Are Lead Generation Days Over for B2B Marketers?

Are Lead Generation Days Over for B2B Marketers?

In the shift from lead-generation to revenue-generation models, leads are not the problem. It's what you get long-term vs. short-term.

@lanerellis shared
On Mar 23, 2022
Congratulations 🎉 to recent B2B marketers on the move, 💫 elevating in new leadership roles — I explore 30+ in my latest for @TopRank Marketing — cheers, Twitter friends! ➡ https://t.co/lV4JpzE42Q #B2BMarketing #MarketersOnTheMove #ElevateB2B
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B2B Marketers on the Move: Springing Forward With Fresh Leadership Opportunities

B2B Marketers on the Move: Springing Forward With Fresh Leadership Opportunities

Honor B2B marketers on the move, as we highlight B2B technology industry clients, associates, and teammates taking on new leadership roles.

@paulroetzer shared
On Mar 21, 2022
RT @MktgAi: AI and out-of-home advertising? Yes! There is a smarter way to use OOH. Our 4/14 webinar w/@onescreenai's @jeannehopkins will show you how, with case studies focusing on the event and conference industry. #OOH #AI #marketing #events #eventmarketing https://t.co/YJ1tFN1eiu
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Out-of-home marketing is changing with the help of AI. And now is the time to integrate smarter OOH into your marketing mix.

Out-of-home marketing is changing with the help of AI. And now is the time to integrate smarter OOH into your marketing mix.

Out-of-home advertising is a great way to support events and conferences. But with AI-powered OOH, the game has changed. Learn more from OneScreen.ai.

@YvesMulkers shared
On Mar 21, 2022
RT @YvesMulkers: #Data Enrichment: A Trend That’s Only Going to Get Bigger From logistics to fraud prevention and across industries, #data enrichment is being used, providing .. https://t.co/EWRCuEeKn8 #7wData #dataquality
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Data Enrichment: A Trend That’s Only Going to Get Bigger

Data Enrichment: A Trend That’s Only Going to Get Bigger

From logistics to fraud prevention and across industries, data enrichment is being used, providing new insights and streamlining processes. With 2021 behind us and eyes set on the future, ...

@jeffsheehan shared
On Mar 22, 2022
How To Communicate With Your Customers: Six Key Points For Marketers In 2022 By Dmitry Atamanyuk @AtamanyukDmitry Via @forbes https://t.co/6GiqzlXeVf #marketing #communications
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How To Communicate With Your Customers: Six Key Points For Marketers In 2022

How To Communicate With Your Customers: Six Key Points For Marketers In 2022

Marketing is dynamic, and the trends tend to change and evolve constantly.