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Top news of the week: 22.06.2022.

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@BusinessInsider shared
On Jun 20, 2022
.@VickyLFree helped @adidas be an early mover in the white-hot Web3 space, releasing an NFT collection with @BoredApeYC and buying virtual @TheSandboxGame land. She also led Adidas' commitment to diversity after 2020's George Floyd protests. https://t.co/4zXSS0bh7n https://t.co/wDMtCWmR7z
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Insider's most innovative CMOs of 2022

Insider's most innovative CMOs of 2022

These CMOs from LinkedIn, Nissan, and others stand out for how they're rising to challenges presented by the pandemic, economic upheaval, and more.

@BusinessInsider shared
On Jun 21, 2022
RT @lmoses: We asked people on our Most Innovative CMOs list what are the biggest challenges facing their companies and industries - here's the most interesting responses, from @Roblox, @Cadillac & many more: https://t.co/4eeavLup5S
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How 19 CMOs at P&G, Roblox, and others are thinking about the future of their businesses

How 19 CMOs at P&G, Roblox, and others are thinking about the future of their businesses

Top marketers shared how they're adapting to new shopping behavior, supply chain and inflation upheaval, and privacy changes.

@briansolis shared
On Jun 21, 2022
RT @K4Kats: Digital-Empathy is a 'Love Language' That Marketers Can Use to Engage & Strengthen Relationships With Audiences. Developing a Digital-Empathy Strategy | ANA: How Do Marketers Express Digital Empathy? - via @briansolis https://t.co/Be2UVGtz31 https://t.co/u8INksqUxp
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ANA: How Do Marketers Express Digital Empathy?

ANA: How Do Marketers Express Digital Empathy?

via ANA Champions of Growth podcast, Matthew Schwart, host  Empathy-based marketing has become a growing part of the conversation among brands and organizations looking to engage their ...

@NealSchaffer shared
On Jun 16, 2022
New Episode! "Marketing Artificial Intelligence: AI, Marketing and the Future of Business [Paul Roetzer Interview]" Artificial intelligence is forecasted to have trillions of dollars of impact on bu… Player links & show notes: https://t.co/nybnV4NVF5
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Marketing Artificial Intelligence: AI, Marketing and the Future of Business [Paul Roetzer Interview]

Marketing Artificial Intelligence: AI, Marketing and the Future of Business [Paul Roetzer Interview]

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy. Yet many marketers struggle to understand wha…

@adage shared
On Jun 17, 2022
Band-Aid tops Morning Consult’s “Most Trusted Brands 2022” report for the U.S., which is based on consumer research and surveys. https://t.co/U4Uq67VpHl
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Marketing winners and losers of the week

Marketing winners and losers of the week

Band-Aid named ‘most trusted brand’ and Seinfeld nostalgia still works—plus, why it was a bad week for the developer of the ‘Halo’ video game.

@Econsultancy shared
On Jun 21, 2022
SmartFrame Technologies’ Rob Sewell on why the shift to contextual targeting will be ‘the most significant trend’ for brands and advertisers in 2022 https://t.co/2dlj5licfS
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SmartFrame Technologies’ Rob Sewell on why shift to contextual targeting will be ‘the most significant trend’ for ads in 2022

SmartFrame Technologies’ Rob Sewell on why shift to contextual targeting will be ‘the most significant trend’ for ads in 2022

I recently spoke with Rob Sewell, CEO of SmartFrame Technologies, to learn about his role, what ‘image streaming’ is, and the major advertising trends of 2022.

@forrester shared
On Jun 21, 2022
What #insurance looks like over the coming decade will also be shaped by emerging technologies. Check out how enabling #tech like AI, robotics, and AR will change our insurance experience. https://t.co/zDg7BDCn4o [via @BiznessReporter] https://t.co/bMwm3xFc6a
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The Future of Insurance, Banking, FinTech and Payments – May 2022

The Future of Insurance, Banking, FinTech and Payments – May 2022

The Future of Insurance, Banking, FinTech and Payments – May 2022

@lanerellis shared
On Jun 22, 2022
#Instagram's enhanced tagging is ripe for implementation by #B2B brands & marketers looking to 💫 distinguish their content from the competition & to🌿 highlight the influencers they partner with. In my latest for @TopRank I take a look — cheers, folks!🙂 https://t.co/KjXu6jBYdG
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Instagram’s Enhanced Creator Tags: Implications for B2B Influencer Marketing

Instagram’s Enhanced Creator Tags: Implications for B2B Influencer Marketing

Instagram’s enhanced tagging can help B2B marketers give voice to industry experts and underrepresented talent alike, and we show you how.

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