Top news of the week: 21.12.2022.
Are marketers chasing a false nirvana of connected customer journeys?
How can marketers be armed to deliver better customer experiences in 2023? Simon Collister of Unlimited urges them to rethink the tech-determinist view of the joined-up customer journey.
The good, the bad and the ugly: What 2022 taught marketers
e4m spoke to some of the top marketers in the country, asking how they would remember this year
The Death of the Cookie and 4 Other Challenges Facing Online Marketers in 2023
Online marketers must determine where they generate their best ROI, concentrate efforts there, and eliminate marketing investments that aren't producing sufficient returns.
What does 2023 look like for marketing recruitment?
Looking for a new role in 2023? Here’s what to expect from the recruitment market.
Top 5 marketing tips from 2022
There are tens of thousands of real estate agents in Australia, so how do you make sure your name is top of mind when a vendor decides it’s time to sell?
27+ Content Marketing Statistics To Help You Succeed in 2023
The end of the year is a time to reflect on the year behind and anticipate the year ahead. Use these statistics and related resources to make a case for the budget and other resources you ...
Benefits of Content Marketing in 2022 and Beyond
Content marketing is the backbone of a digital marketing plan; it must be given the attention it deserves. One cannot deny that content marketing is rapidly expanding. From ebooks to ...
Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023
Marketing and PR predictions aren’t merely forecasts, but reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help other avoid.