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Top news of the week: 02.02.2022.

#DigitalMarketing
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#SMM
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Advertising & Marketing Industry

@ZenYinger shared
On Feb 1, 2022
2022 Digital Marketing Trends From 20+ Marketing Experts. https://t.co/ubHMZsmXNX via @hotinsm #SocialMedia #marketing #SMM #CMO #DigitalMarketing
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2022 Digital Marketing Trends From 20+ Marketing Experts

2022 Digital Marketing Trends From 20+ Marketing Experts

This year we have our 8th edition of digital marketing trends for 2022, in which 20+ top marketers tell our Hot in Social Media community their predictions for this year.

@lanerellis shared
On Feb 1, 2022
RT @toprank: How b-to-b tech marketing jobs will evolve in 2022. A look at net revenue retention (NRR) and product-led growth (PLG) and their growing importance among enterprise marketers. https://t.co/vxe5bS3Wg7 by @LataneConant and @Cunning_Kerry for @adage https://t.co/pDOVX4RiPS
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How b-to-b tech marketing jobs will evolve in 2022

How b-to-b tech marketing jobs will evolve in 2022

Cookie-proof marketing, net revenue retention and product-led growth strategies will grow in importance.

@lanerellis shared
On Jan 28, 2022
RT @leeodden: Check it out, @lanerellis has the top B2B Marketing news of the week on @TopRank Blog: - B2B Data Acquisition Strategies - Rising Social Privacy Concerns - Meta Brings WhatsApp To Its Workplace Platform - The Role Of Timing In B2B Marketing See all stories https://t.co/HvPhx1DFZc
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B2B Marketing News: B2B Data Acquisition Strategies, Rising Social Privacy Concerns, Meta Brings WhatsApp To Its Workplace Platform, & The Role Of Timing In B2B Marketing

B2B Marketing News: B2B Data Acquisition Strategies, Rising Social Privacy Concerns, Meta Brings WhatsApp To Its Workplace Platform, & The Role Of Timing In B2B Marketing

Don't miss this week's latest B2B marketing industry news, loaded with new key studies and reports, company shifts, and expert insight.

@eMarketer shared
On Feb 1, 2022
Some brands are dedicating up to 90% of their marketing budgets to social advertising. Learn why the advertisers that embrace automation and cross-platform campaigns will win in 2022. Read this article, contributed and sponsored by @smartlyio. https://t.co/gE3TMUMwLX https://t.co/e4ma8lzdjS
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Level up your social advertising in 2022 | Sponsored Content

Level up your social advertising in 2022 | Sponsored Content

Some brands are now dedicating up to 90% of their marketing budget to social advertising. Those who embrace automation and drive cross-platform campaigns are the advertisers that will win ...

@Adweek shared
On Jan 27, 2022
RT @awbrandshare: Trends change quickly – your social advertising might already be two thousand and late. @smartlyio breaks down how automation helps your strategy stay ahead of the competition. https://t.co/7rheIQbUwa
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2022 Is the Year of Automated Social Advertising

2022 Is the Year of Automated Social Advertising

Advertisers this year must juggle a constantly changing mix of social platforms, content formats and talent. What worked in 2021 may no longer work in 2022.

@Econsultancy shared
On Jan 28, 2022
Growth in ecommerce in 2022 will be about more than selling in an increasing number of channels. Online retailers who are serious about success need to get comfortable with change – and with disrupting themselves. https://t.co/4znaTdytZg
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2022: Self-disruption in pursuit of ecommerce growth

2022: Self-disruption in pursuit of ecommerce growth

While ecommerce is still seeing positive growth going into 2022, retailers that are serious about succeeding will need to get comfortable with change.

@Econsultancy shared
On Jan 27, 2022
Ashley Friedlein on the new normals for 2022 in digital and marketing https://t.co/iojjpFYjSu
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Ashley Friedlein on the new normals for 2022 in digital and marketing

Ashley Friedlein on the new normals for 2022 in digital and marketing

Hybrid is here to stay. The war for digital talent intensifies. Connections become more direct.

@CMIContent shared
On Jan 27, 2022
17 Books Perfect for Content Marketers (That Aren't About Content or Marketing) - https://t.co/R6abOqDEdb https://t.co/pSNrn5qKM2
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17 Books Perfect for Content Marketers (That Aren’t About Content or Marketing)

17 Books Perfect for Content Marketers (That Aren’t About Content or Marketing)

Read these books (recommended by marketers and others) to motivate and inspire your content marketing work.

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