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Marketing & Advertising in China News

Marketing & Advertising in China - Essentials is your daily digest curating the most insightful news hand-picked by top trusted experts in the industry.

Top news of the week: 01.09.2022.

#JingDaily
#FashionChina
#BrandCollaboration
#Chinastrategy
#adidas

@SCMPNews shared
On Aug 31, 2022
Amazon joins forces with Hangzhou to encourage more Chinese e-commerce merchants to sell in overseas markets https://t.co/aNDguJonuX
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Amazon, Cartier sue Chinese group for trademark infringement, false advertising

Amazon, Cartier sue Chinese group for trademark infringement, false advertising

The move comes amid efforts by Amazon to boost its share of China’s cross-border e-commerce market, as domestic merchants seek to offset weak domestic consumer spending.

@JuroOsawa shared
On Sep 1, 2022
In China's internet sector, the reality on the ground is grim. https://t.co/egotQPqjLz @theinformation https://t.co/pi54j6rOBI
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From Apps to Dumplings: China’s Tech Workers Switch Careers, Countries As Layoffs Mount

From Apps to Dumplings: China’s Tech Workers Switch Careers, Countries As Layoffs Mount

Early this year, Mars Zhao was full of optimism about the future. He had just landed a new job in Shanghai at Chinese internet giant Tencent, putting together advertising campaigns for ...

@JingDaily shared
On Aug 26, 2022
Big In China: Brand Collaboration, The Jing Guide To Co-Branded Releases In China! https://t.co/0CrswvGRm0 #JingDaily #BrandCollaboration #FashionChina
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Big In China: Brand Collaboration, The Jing Guide To Co-Branded Releases In China

Big In China: Brand Collaboration, The Jing Guide To Co-Branded Releases In China

The latest market research report by Jing Collabs & Drops, Big in China: Brand Collaboration is a comprehensive guide to co-branded trends in the mainland.

@CGTNOfficial shared
On Aug 30, 2022
Are Nike and Adidas losing their charm in China? https://t.co/YhnhblzOBf
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Are Nike and Adidas losing their charm in China?

Are Nike and Adidas losing their charm in China?

The way Chinese consumers think about foreign brands has changed over time, and the traditional strength of foreign giants is being tested, as the latest sales numbers for Nike and Adidas ...

@JingDaily shared
On Aug 28, 2022
Chinese Fragrance Label, To Summer, Leads Mid-Autumn Festival Marketing! #JingDaily https://t.co/mpIEVSXO2T
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Chinese Fragrance Label To Summer Leads Mid-Autumn Festival Marketing

Chinese Fragrance Label To Summer Leads Mid-Autumn Festival Marketing

To Summer has officially unveiled its Tmall flagship store and released Mid-Autumn Festival limited-edition gift sets exclusively on the marketplace.

@CGTNOfficial shared
On Aug 27, 2022
China to weave stronger safety net for disadvantaged people https://t.co/D9yi1yuLkI
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China to weave stronger safety net for disadvantaged people

China to weave stronger safety net for disadvantaged people

China strives to step up support to ensure the livelihood of people in difficulty, offering social assistance with more coverage and funds.

@ReutersChina shared
On Aug 31, 2022
RT @Breakingviews: Pinduoduo shares jumped 15% after smashing earnings expectations. It is doing well chasing down rival Alibaba but its march to U.S. shores is a telling sign of a limited runway at home, says @ywchen1 https://t.co/kjL7WuicpJ https://t.co/Qb37NYAz31
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Big American dreams mark peak China e-commerce

Big American dreams mark peak China e-commerce

Chinese e-commerce giants are looking to cash in on American shoppers. Shares of Alibaba challenger Pinduoduo rose 15% after smashing earnings expectations. The $84 billion company’s march ...

@JingDaily shared
On Aug 31, 2022
After Admitting To Mistakes In China, Can Adidas Make A Comeback? https://t.co/4pRZi0MwKE #JingDaily #adidas #Chinastrategy https://t.co/ABJT8kRjY0
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After Admitting To Mistakes In China, Can Adidas Make A Comeback?

After Admitting To Mistakes In China, Can Adidas Make A Comeback?

Adidas has reported a fifth quarter of falling revenue in China. But after 25 years in the market, the sportswear giant isn’t backing down from a challenge.