Artificial Intelligence

AI in Marketing News

Using artificial intelligence (AI) in digital marketing is the most promising solution to automate & scale content creation, improve sales forecasting, gain a deeper understanding of customers, optimize campaigns & create more affordable, highly personalized consumer experiences. AI marketing strategies are poised to overtake the industry.

Top news of the week: 27.05.2022.

#AI
#Bias
#Regulation
#XAI
#Innovation
#AIAct
#TrustworthyAI
#SEO
#DigitalMarketing
#marketingAI

Marketing

@paulroetzer shared
On May 26, 2022
RT @MktgAi: Save the date for June 30! Our annual State of Marketing and Sales AI report will be discussed. All attendees receive a copy of the report. Thanks to our friends at @Drift for partnering with us again! See you 6/30 - save your seat: https://t.co/Dv0vxPiTCw
Open
State of Marketing and Sales AI - 2022 Report Findings

State of Marketing and Sales AI - 2022 Report Findings

Join the Marketing AI Institute and Drift on June 30 for our annual State of Marketing and Sales AI webinar where we reveal and analyze findings from this year's report.

@Econsultancy shared
On May 27, 2022
New for subscribers: Quick Guide to AI, Machine Learning and Predictive Analytics. https://t.co/wUf5AIJJtr
Open
Quick Guide to AI, Machine Learning and Predictive Analytics

Quick Guide to AI, Machine Learning and Predictive Analytics

An introduction to AI, machine learning and data analytics, exploring their foundation in marketing and applications across the customer lifecycle.

@DalithSteiger shared
On May 26, 2022
"The emergence of #ArtificialIntelligence has been the talk of the #marketing world over the past few years."❗ Why is it important❓ How should we utilize it❓ Find out from an article by @thelfrich! 👇🏽 #AIMarketing #AI 🧷 https://t.co/6VdFYJD9Ua
Open
7 Unexpected Benefits from the Role of AI in Marketing

7 Unexpected Benefits from the Role of AI in Marketing

The emergence of AI has been the talk of the marketing world over the past few years. Check out the 7 Unexpected Benefits of AI in Marketing.

@MktgAi shared
On May 22, 2022
[NEW WEBINAR] Join the Marketing AI Institute and @SnowflakeDB on June 23 where you’ll learn exactly how to unify marketing data, collaborate with IT to scale projects, and use AI to get greater ROI. Register free today! https://t.co/A4B5gASe3k
Open
How AI Unlocks Value from your Single Source of Data Truth

How AI Unlocks Value from your Single Source of Data Truth

Join the Marketing AI Institute and Snowflake on June 23 where you’ll learn exactly how to unify marketing data, collaborate with IT to scale projects, and use AI to get greater ROI.

@RAlexJimenez shared
On May 26, 2022
Knowing how to take advantage of #AI for your #SEO can result in significant growth and gains. #DigitalMarketing https://t.co/KR7ytLA2nB via @Inc @KickAss_SEO
Open
The Impact of AI on Search Engine Optimization

The Impact of AI on Search Engine Optimization

AI is helping transform almost every industry, even SEO. Knowing how to take advantage of AI for your SEO can result in significant growth and gains.

@WIRED shared
On May 24, 2022
RT @pitchfork: AI is coming for our ears, our imaginations, and maybe our jobs https://t.co/PCZB3xjbyJ
Open
Will AI Lead to New Creative Frontiers or Take the Pleasure Out of Music?

Will AI Lead to New Creative Frontiers or Take the Pleasure Out of Music?

We can now train machines to play and write music that goes beyond mere mimicry—but does that mean we should?

@nigewillson shared
On May 23, 2022
RT @bimedotcom: Mozilla Foundation: The EU #AI Act could help get to #TrustworthyAI https://t.co/50mELzyWXE v/ @ZDNet & @linked_do #Bias #Regulation #AIEthics @sallyeaves @nigewillson @andi_staub @mvollmer1 @Shi4Tech @KanezaDiane @tlloydjones @mikeflache @danfiehn @stratorob @Corix_JC @pchamard https://t.co/yT4lNLg1zx
Open
The EU AI Act could help get to Trustworthy AI, according to the Mozilla Foundation

The EU AI Act could help get to Trustworthy AI, according to the Mozilla Foundation

The EU AI Act may turn out to be one of the most influential legal frameworks in the world. Here is how, and why, the Mozilla Foundation is engaging with it, and how you can get involved too

@MktgAi shared
On May 21, 2022
Using #ML in your #PPC plans? Expect: ☑️ Reduced bounce rates for paid media campaigns ☑️ Increased conversion rates ☑️ Reduced cost per acquisition Machine Learning Takes a Leading Role in Pay-Per-Click via @postclick @HunterSunrise https://t.co/MTLHpx317K
Open
Machine Learning Takes a Leading Role in Pay-Per-Click

Machine Learning Takes a Leading Role in Pay-Per-Click

Marketers are turning to machine learning to get a competitive edge on pay-per-click advertising. Find out why you need to do the same.