Brand management, Brand, Management occupations, Marketing, Advertising, Product

Calvin Klein taps former Starbucks marketer as global CMO

On Oct 24, 2020
@Patricia_Lenkov shared
⁦@CalvinKlein⁩ ⁦@Starbucks⁩ https://t.co/9wmMV72FLW
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Linh Peters replaces Marie Gulin-Merle who vacated late last year to join Google.

www.campaignasia.com
On Oct 24, 2020
@Patricia_Lenkov shared
⁦@CalvinKlein⁩ ⁦@Starbucks⁩ https://t.co/9wmMV72FLW
Open

Calvin Klein taps former Starbucks marketer as global CMO

Calvin Klein taps former Starbucks marketer as global CMO

Linh Peters replaces Marie Gulin-Merle who vacated late last year to join Google.

Calvin Klein Taps Starbucks Executive as New Global CMO

Calvin Klein Taps Starbucks Executive as New Global CMO

Linh Peters takes over the role that Marie Gulin-Merle vacated last year.

How to Honor Women in Marketing? Keep Asking the Hard Questions

How to Honor Women in Marketing? Keep Asking the Hard Questions

We are thrilled to unveil the 2019 class of Brand Innovators’ Top 100 Women in Brand Marketing and Women To Watch. But do we really still need to single out women and acknowledge their ...

Announcing Your 2018 CMO Awards Finalists!

Announcing Your 2018 CMO Awards Finalists!

We are one step closer to announcing the winners of the 2018 CMO Awards!  First, you nominated the top CMOs in the business and now The CMO Club is pleased to announce the 2018 CMO Awards ...

CMO Next 2019: 50 Game-Changing Marketing Leaders

CMO Next 2019: 50 Game-Changing Marketing Leaders

Today Forbes launches its second-annual CMO Next list, a compilation of 50 CMOs who are redefining the CMO role and who embody all that the role is becoming, can be and will be in the ...

Introducing the New Brandweek Women Trailblazers Council

Introducing the New Brandweek Women Trailblazers Council

Introducing our third new Brandweek Council, the Women Trailblazers Council! Through the collective efforts of Adweek and Brandweek (formerly known as Marketer Moves), we have had the honor ...

15 Lessons Attendees Learned About Owned Marketing at Klaviyo:BOS

15 Lessons Attendees Learned About Owned Marketing at Klaviyo:BOS

How can you use your own digital channels to gain more control over the customer experience and grow your business? Here are 15 owned marketing lessons attendees took home from Klaviyo:BOS ...

MarComm’s Magnificence – 2019’s Magnificent Women

MarComm’s Magnificence – 2019’s Magnificent Women

Mass Communication Centre in New Dehli, Ritu started directing and writing screenplays, leading her to create “The India Show” and writing for “Bhanwar.” Currently, Ritu is a board member ...