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Strategic management, Relationship marketing, Brand, Influencer marketing, Advertising, Marketing

Influencer marketing startup, Spark, raises US$1.5 million through Apex Partners

On Jul 7, 2020
@RAlexJimenez shared
Influencer marketing startup, Spark, raises US$1.5 million through Apex Partners https://t.co/m9CJF9F8qs #influencermarketing #digitalmarketing #LatAm
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Apex believes Brazil has a lot of potential in influencer marketing so it’s chosen to invest in Spark.

www.contxto.com
On Jul 7, 2020
@RAlexJimenez shared
Influencer marketing startup, Spark, raises US$1.5 million through Apex Partners https://t.co/m9CJF9F8qs #influencermarketing #digitalmarketing #LatAm
Open

Influencer marketing startup, Spark, raises US$1.5 million through Apex Partners

Influencer marketing startup, Spark, raises US$1.5 million through Apex Partners

Apex believes Brazil has a lot of potential in influencer marketing so it’s chosen to invest in Spark.

Top B2B Influencer Marketing Trends to Follow in 2020

Top B2B Influencer Marketing Trends to Follow in 2020

With Influencer Marketing growing year after year, these are the trends and best practices to pay attention to.

Three things you need to know right now about influencer marketing

Three things you need to know right now about influencer marketing

Influencer marketing is one of the most promising tactics brands have in their toolbox today, and there’s little wonder why. It has proven to be a uniquely effective way for advertisers to ...

Paris-based Hivency raises €4 million to expand its influencer marketing platform

Paris-based Hivency raises €4 million to expand its influencer marketing platform

French startup Hivency has raised €4 million from Alliance Entreprendre, Pauline Duval, CEO of the Duval group and business angels. It will use these new funds to expand its team and become ...

Expert Predictions on What 2020 Holds for Influencer Marketing

Expert Predictions on What 2020 Holds for Influencer Marketing

2019 was a big year for influencer marketing, with endless influencer scandals and groundbreaking social media & technology platform developments, everywhere you turned, there was an ...

The influencer marketing metrics travel brands are missing

The influencer marketing metrics travel brands are missing

Influencers aren’t publishers, they’re people. While they might have incredible reach, most are focused on awareness and storytelling, not on driving bookings or conversions.

Four Things Influencer Marketing can do for a Startup Brand

Four Things Influencer Marketing can do for a Startup Brand

How user-generated content and brand advocates can support your marketing needs

What small businesses need to know about leveraging influencer marketing to expand their reach and profits

What small businesses need to know about leveraging influencer marketing to expand their reach and profits

Joe Gagliese, cofounder of influencer marketing agency Viral Nation, said successful partnerships come down to fit — with the influencer and platform.