Black Friday, Supermarket, Shopping cart software, TJX Companies, Retailing, Wal-Mart

Walmart’s CMO Leans Into ‘Social Commerce’ With A New Shoppable Holiday Livestream On TikTok

Le Dec 18, 2020
@ForbesTech a partagé
Walmart's CMO leans into 'social commerce' with a new shoppable holiday livestream on TikTok https://t.co/LFKlvOEGg2 by @martyswant
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Walmart CMO William White says consumers are “increasingly looking to shop in the moment.”

www.forbes.com
Le Dec 18, 2020
@ForbesTech a partagé
Walmart's CMO leans into 'social commerce' with a new shoppable holiday livestream on TikTok https://t.co/LFKlvOEGg2 by @martyswant
Open

Walmart’s CMO Leans Into ‘Social Commerce’ With A New Shoppable Holiday Livestream On TikTok

Walmart’s CMO Leans Into ‘Social Commerce’ With A New Shoppable Holiday Livestream On TikTok

Walmart CMO William White says consumers are “increasingly looking to shop in the moment.”

Retail Stores Win Back Shoppers, Not Profits

Retail Stores Win Back Shoppers, Not Profits

Low unemployment and rising wages are giving shoppers an extra reason to make the annual pilgrimage to the mall on Black Friday, but below that cheerful veneer, chains from Walmart to ...